What is the mobile lifestyle?
Today’s consumers are on the go, using smartphones and tablets to stay connected. It’s important to understand the mobile lifestyle in order to communicate with your audience and connect with new customers.
Technology influences the mobile lifestyle. Individuals are no longer tethered to their desks, but instead conduct business and leisure activities through their mobile devices. And we are embracing this technology more than ever…
- More than half of American adults are smartphone users.
- Four out of five use their smartphones to shop, and a third of consumers do their shopping only through mobile devices.
- More than half of all mobile users access the Web through their devices.
- Mobile Internet is on a pace to take over desktop Internet usage.
- More than 60 percent of online adults in the US use at least two devices everyday and almost one quarter use three devices.
- More than 40 percent of online adults sometimes start an activity on one device and finish it on another.
Why should your brand have a mobile strategy?
There are nearly 160 million smartphones in use in the U.S. alone. Tablet computer shipments worldwide are projected to exceed those of personal computers by 2015.
Mobile is an integral part of our lives: in order to be successful in reaching out to those who live the mobile lifestyle, your brand must understand who these consumers are, how they live with mobile technology, what they want and what is the best way to engage them.
What can MyMobileLyfe do for your brand?
We make creating mobile-friendly content easy!
MyMobileLyfe’s unique content planning and management platform will help your company make the most of its mobile investment, drawing on consumer research, industry expertise, and innovative strategies to create mobile content that enhances your brand’s mobile marketing and advertising messaging.
Creating compelling mobile-friendly content has never been easier!
We provide direct access to over 30,000 professional writers, editors, and digital content producers!
We offer powerful content planning tools…
- Content strategy planning
- Built-in SEO tools
- Editorial calendar planning
- Writer assignment & management
- Editorial review workflow
- Auto publishing to CMS platforms
MyMobileLyfe will guide you through the entire content creation process…
- We analyze up-to-the-minute social media and search activity to find topic ideas.
- Our content creation team will complete your project in a timely manner.
- We will help distribute your content to the audience you wish to reach.
Our content creators specialize in…
- Original writing
- Video storytelling
- Data visualizations
- Interactive graphics
- Blog posts
- Case studies
- Whitepapers & eBooks
Mobile advertising campaigns
We help companies and brands focus on three important mobile advertising strategies: discovery, engagement, and retention.
MyMobileLyfe’s advertising platform will help your company design a successful mobile strategy. We offer simple, yet effective ways to connect directly with mobile users and grow your list of subscribers…
- Targeted mobile advertising
- Interactive mobile experiences
- Location-based services
With our mobile advertising campaigns, you can let your customers know when they are near one of your locations and send them deals that will bring them to your door.
MyMobileLyfe conducts surveys to help you better understand your existing and potential mobile customers, and to provide you with original research that will position your brand as an authority in your industry. We do this by…
- Identifying the customers you wish to survey.
- Crafting questions that will provide the data you need.
- Presenting the survey results in an easy-to-read fashion.
- Using the survey results to create more content to further your brand’s objectives.
The survey creation process is easy: MyMobileLyfe does all of the work, from writing the questions to compiling the results. And the process is fast: we can deliver comprehensive insights to you in as few as three business days.
Want to learn more? Contact MyMobileLyfe today!