Resources
Insights & Resources
Thinking on AI adoption, growth strategy, digital marketing, and operational efficiency — from the team behind the MyMobileLyfe Growth Framework.
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Five examples of unique mobile retailer content
What makes good content marketing for a mobile device? It informs the consumer, and engages them. It helps the consumer…
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A smartphone essential? The search engine
The search engine is proving to be the most essential tool at the disposal of smartphone users who responded to…
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The voracious digital omnivores
The number of consumers with more than one digital device continues to grow, and they are hungry for content. Deloitte…
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Survey: A quarter of U.S. companies have yet to go mobile
Companies still have a way to go when it comes to embracing mobile technology, according to a new survey. Just…
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Three resources for crafting solid headline content
When it comes to attracting new customers to your online marketing content, the headline is one of your most effective…
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Converting scanners into readers
Users of mobile devices don’t spend a lot of time digesting lengthy Web content. One research study found that only…
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Going native: The push for customized marketing content
The brewer of Miller and Coors wants customers to tune in to their newsroom, and they’re paying big bucks to…
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Helpful tips for your headline writing
Creating content for the Web involves many elements, from well-written and researched text and compelling images to video that promotes…
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Tips for creating a video content strategy
The effective use of video content is not just essential to content marketing strategy, it’s a required element. Consider predictions that…