Resources
Insights & Resources
Thinking on AI adoption, growth strategy, digital marketing, and operational efficiency — from the team behind the MyMobileLyfe Growth Framework.
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MyMobileLyfe survey: Methods of sharing content
That little icon on Web pages inviting users to share the content may appear to be a convenience, but when…
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MyMobileLyfe survey: What distracts users
Consumers of mobile content are distracted easily. There is so much to take in and even more to ignore, that…
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MyMobileLyfe survey: Where people prefer to get content
The Web traditionally has been the primary source of content, but that now varies, particularly when it comes to mobile…
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MyMobileLyfe survey: The choice of text over images
The first exposure that a smartphone user has to your brand content can be difference between whether they click on…
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MyMobileLyfe survey: An overview of smartphone usage
Less than a decade since its introduction, the smartphone has become an essential part of the way we live, work,…