Making a connection with the customer is important when planning your brand content. As a content creator, you want the customer to not only take in your brand message, but also pass along to others who could become potential business leads.
Archive for the
‘Content marketing’ Category
Your company is ready to implement a content strategy for customers using mobile devices. The smartphone and tablet users are a key audience to promote your brand and create engaging and interesting content that they will consume and share.
Here’s another opportunity to learn from top industry experts how to make content marketing work for your business.
Each week, My Mobile Lyfe presents a few words, thoughts and advice from leading professionals and experts in the field of content marketing, along with the source from where they made their remarks.
Expect companies creating brand content to steer from tutorials and “how-to” lists toward more creative and visual content that will connect with customers on a more personal level. And they will do this not with marketing pros, but with producers, journalists and others skilled in the craft of storytelling.
This is where content marketing expert Michael Brenner believes the next phase of the industry is headed.
Every company should have a content evangelist.
If you’re looking to take your company’s content marketing strategy to the next level, then this conference is for you.
Each week, My Mobile Lyfe presents a few words, thoughts and advice from leading professionals and experts in the field of content marketing, along with the source from where they made their remarks.
Your company may lack the in-house expertise to craft and implement a content marketing plan for a growing base of mobile customers. Don’t fret; you are not alone.
Conferences, marketing events and trade shows can be a lode of ideas for mobile marketing content.
Recent Comments