• Virtual Events
  • Services
    • Virtual Events
    • Recruitment Marketing and IT Staffing
    • Advertising
      • Display Advertising
      • Search Advertising
      • Retargeting
      • Live Web Chat
    • Automation
      • Automation Tools
      • Built-In CRM
      • Email Automation
      • Identify Visitors
      • Call Tracking
      • Dynamic Lists
      • Dynamic Forms
      • Actionable Analytics
    • Programmatic Advertising
    • Website Content Creation
    • Social Media Management
    • Website Creation and Maintenance
    • Search Engine Optimization
  • About Us
    • Our Mission
    • Our Team
    • Our Clients
    • Case Studies
    • Contact Us
    • Work with Us
    • Read Our Blog
  • IT Jobs

IT STAFFING AND RECRUITING SERVICES: (678) 646-6786 | OTHER DIGITAL MARKETING SERVICES: (678) 597-8541

MyMobileLyfe | Recruitment Marketing, Programmatic Advertising & Automation
  • Virtual Events
  • Services
    • Virtual Events
    • Recruitment Marketing and IT Staffing
    • Advertising
      • Display Advertising
      • Search Advertising
      • Retargeting
      • Live Web Chat
    • Automation
      • Automation Tools
      • Built-In CRM
      • Email Automation
      • Identify Visitors
      • Call Tracking
      • Dynamic Lists
      • Dynamic Forms
      • Actionable Analytics
    • Programmatic Advertising
    • Website Content Creation
    • Social Media Management
    • Website Creation and Maintenance
    • Search Engine Optimization
  • About Us
    • Our Mission
    • Our Team
    • Our Clients
    • Case Studies
    • Contact Us
    • Work with Us
    • Read Our Blog
  • IT Jobs

Four industries that can benefit from a mobile content strategy

Four industries that can benefit from a mobile content strategy

Content marketing27JunNo Comment

A study that we recently posted about says just over a quarter of U.S. companies with websites do not have a content marketing strategy that focuses on mobile devices.

That’s a lot of business walking around

Owners of businesses large, midsized and small cannot afford to yield customers to competitors that have a content creation strategy in place that targets consumers with smartphones and tablets.

Content marketing creation is not reserved for large firms, or for retailers or restaurants or hotels. Creative, engaging content tailored for the mobile device can be a benefit for businesses that rely on personal contact with customers.

Here are four industries that can make a connection with a mobile content strategy:

Health care. People are more likely to remember personal stories than cold, hard facts, and there are no more personal stories than those told in this field. Health care content can be created to enrich the lives of the readers, from educational information about medications to tips on a physical therapist, to patient testimonies. Think of the patient waiting in the doctor’s office reading real and authentic content from a leading health care company about their condition.

Here’s an item about a recent content marketing conference that focuses on health care and how solid storytelling can be effective.

Finance. Money and personal finance are popular topics, and the finance industry is populated by experts who can produce in-depth and long-form content that is very welcome on the Web and informative for people on the go.

Plumbing and HVAC contractors. More than half of all online searches on a mobile phone result in a phone call. As the owner of a plumbing or HVAC business, where your employees are routinely on the move, you want that phone call. If your mobile website is user friendly – it loads quickly, for starters – content can be created to capture the attention of customers and generate leads for new ones. Like results-oriented text messaging or coupon offers to keep customers coming back, or QR codes and mobile apps.

Nonprofits. Storytelling can be an effective form of engagement for nonprofit organizations. It is effective in educating people and raising awareness about a particular organization or cause to people on the move.

 

We are MyMobileLyfe and we can help your company develop a content marketing strategy to reach people on the go. Click here to contact us.

Businessmobile
Avatar
MyMobileLyfe

MyMobileLyfe helps companies make meaningful connections with people on the go! We’re founded by journalists who are experts in the social media and mobile landscape.

Leave a comment Cancel reply

Recent posts

  • Passive Job Searching Tips: How to Position Yourself for Your Next OpportunityPassive Job Searching Tips: How to Position Yourself for Your Next Opportunity
    Passive Job Searching Tips: How to Position Yourself for Your Next Opportunity
    26 AUG 2019 · No Comment
  • ATS and Other Technology Employers Are Using to Track CandidatesATS and Other Technology Employers Are Using to Track Candidates
    ATS and Other Technology Employers Are Using to Track Candidates
    26 AUG 2019 · No Comment
  • How to Leverage Your Current Employees for Job Candidate RecruitmentHow to Leverage Your Current Employees for Job Candidate Recruitment
    How to Leverage Your Current Employees for Job Candidate Recruitment
    19 AUG 2019 · No Comment

Categories

Contact

  • 11175 Cicero Drive, Suite 130 Alpharetta, GA 30022
  • (678) 646-6786 [IT staffing]; (678) 597-8541 [Marketing services]
  • contact@mymobilelyfe.com

Latest Posts

  • Passive Job Searching Tips: How to Position Yourself for Your Next OpportunityPassive Job Searching Tips: How to Position Yourself for Your Next Opportunity
    Passive Job Searching Tips: How to Position Yourself for Your Next Opportunity
    26 AUG 2019 · No Comment
  • ATS and Other Technology Employers Are Using to Track CandidatesATS and Other Technology Employers Are Using to Track Candidates
    ATS and Other Technology Employers Are Using to Track Candidates
    26 AUG 2019 · No Comment

Tags

Ad Blocking Ad Buying Ad Fraud Advertising Android Artificial Intelligence Banking Blogging Business Candidate Recruitment Content marketing CRM Tools Digital Ad Fraud Digital Advertising Drupal Email Marketing featured Hiring Internet iOS iThemes Job Search Joomla Marketing Marketing Agencies Marketing Automation mobile Mobile Advertising Mobile content mobile technology Passive Job Candidates Personalization Personalized Marketing Podcasts Pros and Cons Sales SEO Smartphones Social Media Tablets Video Website Development Websites Website Security WordPress

Links

  • Recruitment Marketing and IT Staffing
  • Digital Advertising
  • Marketing Automation
  • Agency Services
  • Get Started
© 2021 MyMobileLyfe
We use cookies to ensure that we give you the best experience on our website. By continuing and using this site, you consent to the use of cookies.Ok