Resources
Insights & Resources
Thinking on AI adoption, growth strategy, digital marketing, and operational efficiency — from the team behind the MyMobileLyfe Growth Framework.
-
Go after those who yearn for mobile content
As a company owner looking to get your brand message out to a select and responsive audience, it’s essential to…
-
Planning ahead: How an editorial calendar helps
One of the most important tools to a person responsible for their company’s content marketing strategy is the editorial calendar.…
-
Content marketing: What was said
My Mobile Lyfe looks back at the week and presents a few words, thoughts and advice from leading professionals and…
-
YouTube’s coming attraction: Content creation app
YouTube is telling its fans what’s coming next. The video content platform announced a new initiative called Creator Preview, a…
-
Pros, cons of skipping content posts
Creating content for your business’ website can be time consuming. Studies show that among the challenges facing content marketing pros…
-
The basics of writing content: the 5 Ws and H
In creating written content, it’s best to focus on the basics. Shares and “Likes” aside, the consumer has to have a…
-
The state of infographics’ appeal
The popularity of inforgraphics as an effective tool for marketing and customer engagement continues to be high. A single infographic…
-
Video content: Making your subject camera ready
Video is an important component of any company’s content marketing strategy. But not everyone is a natural in front of…
-
Blog content sharing busiest on weekends, study says
Content writers who produce blogs and other brand content may be missing out on their audience by posting while consumers…
-
The challenge of creating great content
The growth of content marketing as a business strategy to gain and retain customers also comes with a slew of…