January 10, 2015
We are ever-connected through our smartphones – look around, you’re unlikely to see anyone who isn’t using a smartphone or tablet. We talk, we play, we eat, and we even sleep with our mobile devices.
January 10, 2015
We are ever-connected through our smartphones – look around, you’re unlikely to see anyone who isn’t using a smartphone or tablet. We talk, we play, we eat, and we even sleep with our mobile devices.
December 8, 2014
Consumers are increasingly turning to their smartphones to shop and redeem coupons this holiday season. The coupon audience is large, and the upcoming holidays are a huge opportunity for your company to reach new consumers.
December 1, 2014
Mobile content marketing plays a vital role in the purchasing behavior of today’s mobile consumer.
November 17, 2014
Something that is frustrating for us as professional storytellers is when we attend a content marketing conference and panelists throw out buzz words and phrases, like “good writing is my company’s secret sauce,” and “all the metrics you’ve ever used are now irrelevant,”and then the session is over, leaving attendees feeling confused.
October 28, 2014
If you’re a marketing professional in today’s world, then you know the importance of maintaining your brand’s presence through social media, email campaigns, and other online techniques.
September 30, 2014
You’ve probably noticed how crowded the field for content marketing has suddenly become. It seems as if anyone who has written a blog post suddenly is an expert in delivering a company’s message out into the world. But how many of these companies focus specifically on mobile?
September 29, 2014
Today, 1 in every 5 people in the world own a smartphone, and 1 in every 17 people own a tablet, according to Business Insider.
September 27, 2014
The use of mobile continues to increase with time. In fact, the global smartphone audience surpassed 1 billion in 2012 and is estimated to reach 1.75 billion by the end of 2014, according to eMarketer.
September 26, 2014
When was the last time you checked your mobile device? If you are like most people it was probably just a few minutes ago- and most likely, you’re reading this article on your mobile device.
September 25, 2014
Over the last few years, mobile marketing has become one of the most powerful forces in business – and if you haven’t stepped into it, then you cannot ignore it any longer.
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