Resources
Insights & Resources
Thinking on AI adoption, growth strategy, digital marketing, and operational efficiency — from the team behind the MyMobileLyfe Growth Framework.
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Brand confusion: Mobile wallet app Isis forced to rebrand
This is what happens when a corporate brand gets attention for all the wrong reasons.
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Where the money goes for brand content
A company that implements a content strategy, and had the money to invest in it, usually has to address this…
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Content marketing: What was said the week of June 30
Each week, My Mobile Lyfe presents a few words, thoughts and advice from leading professionals and experts in the field…
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Consider localizing your mobile content
The global language of business is English. But when it comes to producing and publishing digital marketing content, especially if…
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Choose your mobile solution well
As a business owner, you’ll want to put together a content strategy that promotes your brand to prospective customers who…
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Mobile app usage hits new high
Time spent by users on mobile devices is at an all-time high, and one of the biggest drivers of this…
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Four industries that can benefit from a mobile content strategy
A study that we recently posted about says just over a quarter of U.S. companies with websites do not have…
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Content marketing: What was said the week of June 23
Each week, MyMobileLyfe presents a few words, thoughts and advice from leading professionals and experts in the field of content…
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An expert’s take on effective blog content
MyMobileLyfe recently had a chat via email with Danny Wong of Shareaholic about blogs, their ideal length and what works…
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The mobile numbers are out there
Making the move to mobile devices is no longer a convenience. It is becoming the standard for business that want…