Resources
Author: Mike Grillo
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Survey: A quarter of U.S. companies have yet to go mobile
Companies still have a way to go when it comes to embracing mobile technology, according to a new survey. Just…
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Content marketing trending by the numbers
Here’s where the state of content marketing is in 2014: Companies are taking the initiative to create their own content,…
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Three resources for crafting solid headline content
When it comes to attracting new customers to your online marketing content, the headline is one of your most effective…
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Converting scanners into readers
Users of mobile devices don’t spend a lot of time digesting lengthy Web content. One research study found that only…
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Twitter tips to use for your business
British comedian David Schneider has some advice for using Twitter effectively for business. Schneider, who counts more than 170,000 Twitter followers,…
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Going native: The push for customized marketing content
The brewer of Miller and Coors wants customers to tune in to their newsroom, and they’re paying big bucks to…
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The pluses of custom content
Business owners are willing to invest more into developing content-rich media designed to engage online customers. But it is time-consuming…
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Helpful tips for your headline writing
Creating content for the Web involves many elements, from well-written and researched text and compelling images to video that promotes…
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Google joins wearable device game with Android Wear
As expected, Google has launched an effort to expand the Android operating system from smartphones and tablets to wearable devices.…
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Why good written content matters
Good, quality written content cannot be underestimated. It should present your message in a way that is clear, uncluttered, concise,…