Resources
Author: Mike Grillo
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A virtual CEO’s content marketing advice
Chris Ducker, a British businessman best known as the “Virtual CEO,” has some advice in this segment on making your content…
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A glance at who’s wearing the wearables
The person most likely to own wearable technology is in his mid to upper 20s, earns a pretty good salary…
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Smartphone ‘kill switch’ could save consumers billions, researcher says
Technology that can render a stolen smartphone worthless to thieves could save consumers $2.6 billion a year in product replacement…
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Five tips for getting your brand message out
Quality content, created and produced consistently, is a key element to any content marketing strategy. The way the content is distributed…
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The voracious digital omnivores
The number of consumers with more than one digital device continues to grow, and they are hungry for content. Deloitte…
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Tell, don’t sell, your content
Marketing content, simply put, is created to help customers make an informed decision about the brand or product they are…
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Tablets still popular, but move from PCs slowing
The transition from PC to tablet computers is beginning to slow, even as sales of mobile devices continues to move…
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Estimating the payoff from content marketing
It can take six to nine months of consistent creation and production of high-quality content, say 15 posts per month,…